Module 1: Strategic Hospitality Management This module focuses on strategic planning, leadership, and innovation in the hospitality industry. Students will learn how to develop and implement strategic plans, foster leadership skills, and drive innovation within hospitality businesses. The module covers essential topics such as competitive analysis, business model development, and change management. Through case studies and practical exercises, students will gain the knowledge and skills needed to lead and manage hospitality businesses effectively, ensuring their long-term success and sustainability.

Module 2: Sustainable Tourism Development In this module, students will explore sustainable tourism practices and strategies for minimizing the environmental impact of tourism while maximizing social and economic benefits. The module examines principles of sustainability, environmental impact assessments, and community-based tourism. Students will learn about the importance of sustainable resource management and the role of tourism in promoting cultural heritage and biodiversity conservation. Practical examples and case studies will illustrate successful sustainable tourism initiatives, providing students with insights into implementing these practices in real-world scenarios.

Module 3: Destination Marketing and Management This module covers destination marketing strategies, tourism product development, and the role of destination management organizations (DMOs) in promoting tourism destinations. Students will study various marketing techniques, including branding, digital marketing, and public relations, to attract tourists to specific destinations. The module also explores the development of tourism products and services that meet market demands and enhance visitor experiences. Through case studies and group projects, students will gain practical knowledge of destination marketing and management, learning how to create and implement effective marketing plans that drive tourism growth.